Our final guest this season is well-known in the international events sector, a real superstar lady with a superstar name (drum roll please), the award-winning businesswoman, media commentator and marketing consultant, Liz Taylor.
Starting out over thirty years ago with just £200, Liz seized an opportunity to create an event, completely by chance, and had that same “lightbulb moment” that many of our guests have talked about. Since then she has built a multi-million pound international corporate event and luxury party planning business.
Exuding energy and confidence – and with much humour – she generously shares some of her no-nonsense advice to all those working in the events industry. Agreeing that you are only ever as good as your last event, she acknowledges that “everyone has a story to tell, always listen” and explains why you should “never underestimate anybody”.
A firm believer that live events would return (she was right), Liz has made the most of the last 18 months setting up a consultancy, broadcasting the podcast “Events That Made Me” and finishing her book, “Taylor Made” (out in September), which tells her story in far more detail than we have time for in this episode – so take a listen, we know you’ll want to know more.
